Biodiversity Fund
» Presentation Phytotrade at Hivos (Report)
On Monday, February 15th, Gus le Breton, CEO at the Hivos partner PhytoTrade Africa, gave a public presentation on a new biobased produce that PhytoTrade wants to bring from the very rural areas of Africa to the world market: Baobab Superfruit.
The meeting was attended by about twenty people from various academic institutes, companies and organisations that are all active in the promotion of sustainable economic development and the access of the poor to the market. Gus le Breton elaborated on the characteristics of the baobab fruit and discussed the current challenges: quality aspects, standardisation and securing market access.
Other issues raised during the discussion were quality consistency, the organisation of the export of powder and the importance of local markets. Gus le Breton agrees that there are still many challenges, but sees a great opportunity for baobab in the world foods’ market.
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